Forging equipment industry also needs innovation

Does the machine tool industry need jobs' creative vision, too? Is this design concept needed in the machine tool industry?

The word "design", in the machine tool industry seems to be still very unpopular, is not a word that makes people sound excited. Due to the characteristics of the industry, machine tool products in the construction environment, the first emphasis is on safety and practical, it seems that there is no need to rack their brains to rely on bright appearance to impress customers; Machine tools are far from the general public and do not need to dazzle consumers with fancy models; At the same time, China's machine tool industry started late, and the current industry competition is still in the extensive stage for a variety of reasons, making the machine tool industry and even the heavy industry design culture is extremely lacking, and the highly sought after product designers in the industry are rare.

In the product innovation chain, r&d and design are driven by each other, both of which belong to "brain engineering". A high quality machine tool products, safety and utility is only the minimum conditions, machine tool design field is not limited to the simple model idea, but a product category, ergonomics, brand recognition and other systems of science. Like corporate culture, the design culture of machine tools also needs to be nurtured and nurtured slowly.

What role does the design of the machine tool play in the production process? Is the principle of "external function" still valid, or should the external design be the first and the function the second? To these questions, the industrial graduate designer and CEO of the German company replied, "I have never been a big fan of the idea of 'function of form,' because at the moment it's a cliche. For example, a wheel should of course be round, or it wouldn't roll. But that doesn't mean that a wheel in a particular position necessarily represents a sensitive solution."

Whether it is the imagination ahead of the imagination, or full of creative ideas, for the machine tool industry to bring a new air. We look forward to the emergence of many design masters like Steve jobs in the machine tool industry to enliven and energize the machine tool industry.

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